ASO Updates – Latest ASO News

Google Play Store App FAQs Details

In a recent discovery, it seems that Google Play Store is gearing up to revolutionize the way users interact with app listings: Google Play Store App FAQs. With the emergence of version 39.1, a new feature, known as App FAQs, has been spotted, promising to streamline the user experience by providing quick answers to commonly… Continue reading Google Play Store App FAQs Details

Play Store Japan Title Limit Change

Google Play Store Japan title limit change will affect the ASO strategy in Japan! There are now two different title limits based on two different character shapes used in Japan. The title limit in Japan has changed to 15 characters if full-width characters are used, and 30 characters if half-width characters are used. For this reason,… Continue reading Play Store Japan Title Limit Change

Google Play Search Bar Combines Events and Categories

Google Play search bar combines events and categories! Google continues to run new tests to improve the user experience on the Play Store. Google, which officially announced that it will feature apps in the search bar at Google I/O 2023, has now started to offer various search terms along with the featured apps. On June… Continue reading Google Play Search Bar Combines Events and Categories

Promotional Content Takes Top Spot in Google Play Store Search

In the ever-evolving world of mobile apps and digital platforms, Google Play has introduced yet another game-changing update. For businesses and marketers keenly monitoring their metrics, understanding these changes is crucial. With the change made by Google, Promotional Content takes top spot at the forefront of all creatives. Let’s dive deep into the latest modification… Continue reading Promotional Content Takes Top Spot in Google Play Store Search

Shield banner for VPN apps in Google Play Store

In the vast ocean of apps, ensuring user trust and safety, especially in sensitive categories like VPN, becomes paramount. Google, in its ongoing endeavor to enhance user experience and safety, is introducing a fresh feature in its Play Store: the Shield Banner for VPN apps. Why the Shield Banner for VPN apps? With rising concerns… Continue reading Shield banner for VPN apps in Google Play Store

Google Play Store Search Bar Started to Show Categories

Google Play Store search bar changed! The Google Play Store, the go-to platform for Android apps, is experimenting with an innovative feature. In a recent test conducted by Google, category suggestions have started appearing as soon as the search bar is clicked, offering users a convenient way to explore specific app genres. If implemented permanently,… Continue reading Google Play Store Search Bar Started to Show Categories

Google Play Store Featuring Nomination

Google Play Store is set to revolutionize app promotion and user experiences with its latest program, the Nomination Program. With a focus on promoting high-quality titles and enriching experiences, this program offers developers exciting new avenues to drive awareness, engagement, and success. As part of the Play Store’s evolution, Google is enhancing and expanding Promotional… Continue reading Google Play Store Featuring Nomination